How to use the rewards site profit calculator
Enter what your offerwalls and surveys credited to you in a month, the share of it you give to users, what each cash-out costs you, how much revenue is reversed after a user already cashed out, and your fixed monthly costs. The calculator shows what you keep, your profit margin, and the highest user share you could pay before the site stops making money.
Rewards sites live on thin margins. The user share is the number users compare between sites, but fees and reversals decide whether a generous share still leaves you a profit.
The formulas
Rewards paid = revenue x user share
Cash-out fees = rewards paid x fee rate
Lost to reversals = revenue x share reversed after cash-out
Profit = revenue - rewards paid - cash-out fees - lost to reversals - running costs
Break-even share = (revenue x (1 - reversed) - costs)
/ (revenue x (1 + fee rate))A reversal hurts most when the user has already cashed out: the offerwall takes the revenue back, but the reward is gone. A short hold on new earnings lowers that share. Reward hold periods explains how to set one.
A worked example
A rewards site earns $5,000 in a month and gives users 60%, so it pays $3,000 in rewards. Cash-outs cost 3% of that, $90. Reversals after cash-out take $200, and hosting and support cost $300. The site keeps $1,410, a 28.2% margin, and could raise the user share to about 87% before it breaks even. The figures are illustrative.
How to keep more without paying users less
- Cut cash-out fees. Minimums and cheaper methods change the fee rate more than most owners expect. Rewards site payout methods and cheapest crypto for payouts compare them.
- Hold new earnings briefly. Many reversals arrive soon after the credit, so a short hold turns losses you cannot recover into rewards you simply take back.
- Stop fake accounts early. Multi-accounts and bots inflate reversals. Stop fake sign-ups on a rewards site shows the checks that matter.
- Set the currency rate once, carefully. Changing it later upsets users. The virtual currency calculator shows what each offer will look like at your share.
Frequently asked questions
What user share do rewards sites pay?
It varies widely from site to site. Use this calculator to check that the share you pick still leaves a profit after fees, reversals, and costs.
How do rewards sites make money?
Offerwalls and survey walls pay the site for every completed offer, and the site passes part of that on to users as points or coins. How reward apps make money covers it in detail.
Why do reversals cost so much?
When an offer is reversed after the user cashed out, you lose the revenue and cannot take the reward back. Short hold periods and fraud checks keep this share low.
Should running costs include my own time?
Include it if you want to know whether the site pays you a fair wage. Enter it as a monthly amount alongside hosting and tools.